Which eCommerce Platform Should You Use in 2022
The eCommerce industry is booming and it’s not slowing down anytime soon. With the wide variety of eCommerce platforms available, you may be wondering which one is best for your business.
You’re covered with this comparison of WooCommerce, Magento, Shopify and SquareSpace to help make your decision easier!
WooCommerce
WooCommerce is a WordPress plugin that allows you to create a fully-functioning ecommerce store on your WordPress website. WooCommerce is currently the most popular ecommerce platform on the web and has been downloaded over 30 million times! It’s open source, meaning it’s free to use, and it’s extremely customizable and extensible.
WooCommerce integrates with all of the major payment gateways, shipping providers, and tax calculators, so you can create a completely seamless ecommerce experience for your customers. Plus, WooCommerce is highly optimized for search engine visibility, so your store will always show up at the top of search results pages.
Price: Free*
*Paid extensions available for advanced features
Magento (Adobe Commerce)
Magento is an ecommerce platform that was created in 2008. In 2018, Magento was acquired by Adobe. It started as an open source platform that offered merchants a lot of flexibility and control over their ecommerce store.
Magento is often used by larger businesses because it can be quite complex to set up and manage. This might be changing with Adobe though… their focus seems to be that Adobe Commerce is more focused on those who want to sell B2B and B2C.
Price: Check back soon!
Shopify
Shopify is a Canadian ecommerce company that allows users to create online stores. It was founded in 2004 by Tobias Lütke, Daniel Weinand, and Scott Lake.
Shopify is the most popular ecommerce all-in-one solution in the world with over 1 million users. It has a simple user interface and makes it easy for users to create online stores.
Price: $29 – $299 per month
Squarespace
Squarespace ecommerce is simple to use and makes setting up a professional online shop easy.
Squarespace ecommerce stores are fully hosted and come with a range of features, including a built-in shopping cart, search engine optimization, and product galleries. Stores can be customized with a wide range of templates and designs, or users can create their own designs using the Squarespace builder.
Squarespace ecommerce is an excellent choice for small businesses who want to create and manage their own online store.
Price: £15 – £30 per month
So, which platform is the best for you? That depends on your needs and budget! If you’re looking for a simple eCommerce store with lots of ready-made templates, Shopify would be a good choice.
If you want more control over your store or have a large catalog, Magento would be a better option. And if cost is a major concern, WooCommerce or SquareSpace are both great options.
Whichever platform you decide to go with, make sure it’s one that will grow and scale as your business grows.
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